Your blogging voice is the style of your writing and should reflect your personality and how you talk to people in public. It’s your own way of saying things that should be as unique as your fingerprint. Your voice is how you connect with your audience. You should write to them like you would your dearest friend in the world. Be bubbly and entertaining. Engage your audience and be yourself. I should know I used to write like a freakin robot. Thank you for the help Danielle of the Frugal Navy Wife.
Okay y’all I bet your wondering how to find your blogging voice like I did not so long ago. You may even have one already without knowing you do. (Shocker I know)
WHO ARE YOU WRITING YOUR POST FOR?
When you write a post you are generally sitting there tapping away at the laptop keys with maybe the tv or radio on in the background. Your heads down and your tapping away. You then read the post back to yourself and you think who the hell wrote this it does not sound right at all. When you talk to a person you don’t speak with perfect english grammar like you do when writing a paper. You use slang and make grammar mistakes right and left. Now I am not saying that your blog post should be so full of grammar mistakes that it is no longer legible, no. What I am trying to say is that you need to write informally. Write in a manner that sounds similar to the way you speak in real life. Use idioms, metaphors, slang, and what not. Make it sound like your post was transcribed straight from your mouth with no editing. Another point you should realize is that people tailor what they talk about depending on what the subject is and who is interested in that subject. For instance you have a friend who eat breathes and lives televised sports. You like this friend but you are not as enthused by sports than your friend is. So when your with him you make sure to spend time letting him vent about last night’s basketball game where Loyola was beat and is not in the final four when that is who he wanted to win most of all. Hopefully your gracious and let him talk about it and encourage him with questions. That is kinda what you are doing when writing about a certain subject. You are making the reader comfortable by writing about the subject like he is right next to you. You don’t write like the reader has no experience what so ever on the subject. Most definitely the reader has at least some experience with the subject. Don’t be dull be exciting. Catch their breath and have them hanging on every word.
PEN AND PAPER TIME.
Do you know what your target audience is? Do you know truly who you mean to be writing for. If you have A vague idea for instance (a ‘ female about 30 and wants to learn to knit) doesn’t quite cut it though it is a start and better than nothing. So on to the question portion of this exam….
- Who are you trying to help with your blog?
- What do they look like to you?
- What problems are they facing?
- What sort of job do you think that have?
- What are their interests like books and TV programmes?
You can even give them a name.
Put all the info on a postcard and have it in front of you as you type. Now write to them. Write your post to them as if they’re the only person that’s going to read it. Talk out loud and type as your talk or read your post back to you out loud.
When you write a post like this your personality comes through into your writing. This is your blogging voice. This is your blogging style. That post won’t be like anyone else because it’s you.
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Blogging is a personal thing but at the same time it is not. The difference between you and a newspaper or instruction manual is that you add soul to your writing. You put a piece of you into every thing to hit your blog. You are not an academic publication. Do you think people listen to talk radio where they tell you what you are doing wrong and how to fix it in a stoic manner. I certainly would not. You add personality and depth to what could be a very boring topic. You are like the fun teacher you had in high school that could teach you any topic and you would have fun doing so. Just remember blogging is not something you become a pro at overnight. If you could than their would be no profit in the endeavor because anyone can do it.
Blogging is a frontier in the career world. It is met with mystery and awe. You are like the guru that has reached enlightenment in India. You have found the secret to make money online. I personally have people once I say that I am a blogger go, “you mean you get paid to sit at home and write.” They act like what I am doing is unheard of. Who could make so much money sitting in their living room. I am telling you this to say don’t be so hard on yourself. If it takes you some time to learn how to write with your own voice it’s okay.
To get to where I am now has taken five years not to mention the years of writing in high school and college I had. Not only that after five years blogging I still learn new things every day. Not to mention that blogging is changing everyday with new technology and programming. It is a constant learning process but in my opinion is worth all the trouble.